From ad1a8e331df7625ce7ca147eb24e7f590e58712d Mon Sep 17 00:00:00 2001 From: OpenClaw Date: Sat, 11 Apr 2026 14:34:34 -0400 Subject: [PATCH] Phase 0: Complete strategy docs, project overview, status tracker, memory update --- MEMORY.md | 20 +- Master-Plan-Quick-Checklist.md | 185 +++++++ PROJECT-OVERVIEW.md | 375 +++++++++++++ PROJECT-STATUS.md | 52 ++ knowledge/TekDek-Master-Project-Plan.md | 693 ++++++++++++++++++++++++ 5 files changed, 1324 insertions(+), 1 deletion(-) create mode 100644 Master-Plan-Quick-Checklist.md create mode 100644 PROJECT-OVERVIEW.md create mode 100644 PROJECT-STATUS.md create mode 100644 knowledge/TekDek-Master-Project-Plan.md diff --git a/MEMORY.md b/MEMORY.md index 9f8314c..2478ff7 100644 --- a/MEMORY.md +++ b/MEMORY.md @@ -12,7 +12,25 @@ - Responsibilities: persona guidance, brand/marketing, software dev, project management ## Known Projects -- Persona Portal (publishing platform for personas) — early concept stage +- **Stack Legion Dev** — article-based developer education platform (external dev team building) +- **Persona Portal** — publishing/management platform for personas (in development) +- **OpenClaw Management Layer** — persona roster, narrative tracking, content monitoring (our side) + +## Key Architecture Decisions +- OpenClaw = Character engine (persona agents, voice guides, narrative state) +- Portal = Content delivery (articles, community, monetization) +- Two teams: TekDek Management (Glytcht + ParzivalTD) and Development Team (same Glytcht, different hat) +- We are the client/stakeholder defining requirements for the dev team + +## Files Map +- `/knowledge/TekDek-Master-Project-Plan.md` — Full execution roadmap (THE source of truth) +- `/knowledge/TekDek-Strategy.md` — Vision and model +- `/knowledge/Tool-Requirements.md` — What to build +- `/knowledge/personas/Brick-Profile.md` — First persona prototype +- `/PROJECT-OVERVIEW.md` — File guide and navigation +- `/PROJECT-STATUS.md` — Current phase status +- `/Master-Plan-Quick-Checklist.md` — Decision checklist for Glytcht +- `/TekDek-Brainstorm-Reference.md` — Quick reference ## TekDek Overview (Detailed) diff --git a/Master-Plan-Quick-Checklist.md b/Master-Plan-Quick-Checklist.md new file mode 100644 index 0000000..bbef153 --- /dev/null +++ b/Master-Plan-Quick-Checklist.md @@ -0,0 +1,185 @@ +# TekDek Master Plan — Quick Checklist + +**This Week (Phase 0 Decisions)**: 🔴 CRITICAL PATH +**Full Plan**: See `/knowledge/TekDek-Master-Project-Plan.md` + +--- + +## YOUR DECISIONS THIS WEEK (Glytcht) + +### 🔴 DECISION 1: Brick's Technical Specialty +**Why**: Templates his first articles, determines his voice in depth +**Options**: Backend? DevOps? Full-stack? Architecture? Database design? +**Action**: Pick one, I'll finalize his profile +**Deadline**: TODAY if possible + +### 🔴 DECISION 2: Initial Persona Roster (Personas 2–10) +**Why**: Determines content calendar, arc participants, expertise mix +**Options**: 5–10 people (real people you know, or we recruit during Phase 1?) +**Action**: Sketch out 5–9 personas (name, expertise, rough voice idea) +**Deadline**: End of Week 1 + +### 🔴 DECISION 3: First Narrative Arc +**Why**: Drives all content scheduling and engagement +**Options**: +- PHP vs Node debate (Brick + Frontend persona clash) +- Learning journey (new persona builds in public) +- Collaboration (multiple personas build something together) +- Other? +**Action**: Pick arc, I'll plan beats and content calendar +**Deadline**: End of Week 2 + +### 🔴 DECISION 4: Revenue Model +**Why**: Dev team needs this to build payment processing +**Options**: +- Membership tiers (Free / $5/mo / $15/mo) +- Courses ($29–$99 each) +- Persona revenue share (70/30? 80/20?) +- Sponsorships? +**Action**: Rough numbers, I'll detail it +**Deadline**: End of Week 3 + +### 🔴 DECISION 5: Launch Target +**Why**: Everything else is scheduled around this +**Options**: Q3 2026? Q4 2026? Early 2027? +**Action**: Commit to date, I'll build sprint plan +**Deadline**: End of Week 4 + +--- + +## MY DELIVERABLES THIS WEEK (ParzivalTD) + +- [x] TekDek-Strategy.md ✅ +- [x] Tool-Requirements.md ✅ +- [x] Brick-Profile.md (stub) ✅ +- [x] TekDek-Brainstorm-Reference.md ✅ +- [x] **TekDek-Master-Project-Plan.md** ✅ (THIS DOCUMENT) +- [ ] Finalize Brick-Profile.md (pending your decision #1) +- [ ] Persona Template (for personas 2–10) +- [ ] Narrative Arc Template +- [ ] Content Curation Workflow doc +- [ ] Persona Roster System spec (design) + +--- + +## PHASE 0 TIMELINE + +``` +Week 1: Decisions 1–2 locked, Brick finalized, 5 personas sketched +Week 2: Decision 3 locked, Arc 1 planned, content calendar drafted +Week 3: Decision 4 locked, revenue model detailed +Week 4: Decision 5 locked, all templates + specs done, dev team sync +``` + +--- + +## PHASE OVERVIEW (REFERENCE) + +| Phase | Timeframe | Goal | Team Lead | +|-------|-----------|------|-----------| +| **Phase 0** | NOW - Week 4 | Lock decisions, design systems | TekDek (Glytcht) | +| **Phase 1** | Week 5–12 | Build personas, test narrative, publish content | TekDek + Dev | +| **Phase 2** | Week 13–16 | MVP launch, public beta, validate model | Dev (Portal launch) | +| **Phase 3** | Week 17–24 | Scale to 10 personas, 2 verticals | TekDek (narrative expansion) | +| **Phase 4** | Week 25+ | 3–5 verticals, 50+ personas, enterprise scale | Both teams | + +--- + +## CRITICAL SUCCESS FACTORS (PHASE BY PHASE) + +### Phase 0 ✅ (This Week) +- Decisions locked +- Personas defined +- Arc 1 planned +- Dev team aligned + +### Phase 1 ✅ (Week 5–12) +- Brick voice test (2–3 articles) ✅ +- 3 personas live ✅ +- Arc 1 live with content tied to beats ✅ +- APIs operational ✅ +- **Go/No-Go for Phase 2** (Week 12) ✅ + +### Phase 2 ✅ (Week 13–16) +- Stack Legion MVP public ✅ +- 500+ users ✅ +- Arc 1 generating engagement ✅ +- Revenue streams working ✅ +- **Go/No-Go for Phase 3** (Week 16) ✅ + +### Phase 3 ✅ (Week 17–24) +- 10 personas across 2 verticals ✅ +- Multiple arcs in parallel ✅ +- 10K+ monthly users ✅ +- Replication template proven ✅ + +### Phase 4 (Week 25+) +- Scale to 3–5 verticals ✅ +- 50+ personas ✅ +- $50K+ MRR ✅ + +--- + +## QUESTIONS FOR DEV TEAM (FIRST SYNC) + +1. Tech stack? (Rails? Node? Django?) +2. Realistic MVP launch date? +3. Can you design APIs for persona data, content sync, analytics? +4. What's the user scaling limit before we need microservices? +5. Payment processing / revenue sharing capability? +6. How do we integrate management system (OpenClaw) with portal? + +--- + +## WEEKLY SYNC SCHEDULE (STARTING WEEK 1) + +**TekDek (Glytcht + ParzivalTD) + Dev Team** +**When**: [TIME TBD] +**Duration**: 30 min +**Agenda**: +- Blockers +- Phase 0 checkpoint (week 1–4) +- Next week's deliverables +- Dependency updates + +--- + +## NEXT STEP: RESPOND TO DECISIONS + +Once you give me Decisions 1–3 (Brick specialty, 5 personas, first arc), I can: +1. Finalize all persona profiles +2. Plan content calendar through end of Q2 +3. Design system architecture (what to build in OpenClaw) +4. Provide dev team with technical requirements + +**Then we're off to the races.** + +--- + +## FILES TO REVIEW + +**Full Strategy**: +- `/knowledge/TekDek-Strategy.md` — Vision, layers, models +- `/knowledge/Tool-Requirements.md` — What to build +- `/knowledge/personas/Brick-Profile.md` — First persona (template) +- `/TekDek-Brainstorm-Reference.md` — Quick brain dump + +**Master Execution**: +- `/knowledge/TekDek-Master-Project-Plan.md` — THIS. Read it. + +**Session Log**: +- `/memory/2026-04-11-extended.md` — What we did today + +--- + +## DECISION LOG + +``` +[ ] 1. Brick's specialty — PENDING +[ ] 2. Initial persona roster (5–9 people) — PENDING +[ ] 3. First narrative arc — PENDING +[ ] 4. Revenue model — PENDING +[ ] 5. Launch target date — PENDING +``` + +Once filled, we move to execution. diff --git a/PROJECT-OVERVIEW.md b/PROJECT-OVERVIEW.md new file mode 100644 index 0000000..542e2b8 --- /dev/null +++ b/PROJECT-OVERVIEW.md @@ -0,0 +1,375 @@ +# TekDek Project Overview & File Guide + +**Last Updated**: 2026-04-11 +**Status**: Phase 0 (Planning & Discovery) +**Owner**: Glytcht (Product/Client), ParzivalTD (Operations) + +--- + +## What Is This? + +This document maps the entire TekDek project strategy, files, and current status in one place. Use this to: +- Understand the project structure +- Find specific documents +- Track progress across phases +- Coordinate between teams + +--- + +## Project Structure at a Glance + +``` +TekDek +├── Strategy Documents (What we're building) +├── Persona System (Who they are) +├── Narrative Engine (How we tell the story) +├── Content & Curation (What gets published) +├── Project Management (Timeline, phases, status) +└── Monitoring & Tracking (Where are we now?) +``` + +--- + +## Core Files by Purpose + +### 📋 STRATEGY & VISION + +**File**: `/knowledge/TekDek-Strategy.md` (7.3KB) +**Purpose**: Full vision statement, three layers, persona model, narrative engine +**Read when**: You want to understand the "why" and overall approach +**Key sections**: +- Executive summary +- The three layers (business, technical, narrative) +- Persona model details +- Narrative engine explanation +- Phase breakdown +- Success metrics + +**File**: `/TekDek-Brainstorm-Reference.md` (6.8KB) +**Purpose**: One-page quick reference for fast decision-making +**Read when**: You need to make a quick decision or brief someone +**Key sections**: +- TL;DR +- Model overview +- Critical path (next 30 days) +- Persona roster sketches +- Narrative arc ideas +- Open questions + +### 🎯 MASTER PROJECT PLAN + +**File**: `/knowledge/TekDek-Master-Project-Plan.md` (30.3KB) 🔴 **START HERE** +**Purpose**: Complete roadmap for both TekDek Management and Development Team +**Read when**: You want to understand the full execution plan +**Key sections**: +- Phase overview (0–4, with timelines) +- Phase 0 deliverables (this week/month) +- Phase 1 deliverables (content, personas, narrative) +- Phase 2 deliverables (MVP launch) +- Phase 3 deliverables (scale & expansion) +- Phase 4 deliverables (multi-vertical) +- Decision checkpoints (when you must decide) +- Success criteria per phase +- Risk register & mitigation +- Open questions for dev team & you + +**File**: `/Master-Plan-Quick-Checklist.md` (5.4KB) +**Purpose**: Your decision checklist for Phase 0 +**Read when**: You need to know what decisions to make this week +**Key sections**: +- 5 critical decisions (Brick specialty, personas, arc, revenue, launch date) +- My deliverables this week +- Phase timeline +- Critical success factors + +### 👥 PERSONA SYSTEM + +**File**: `/knowledge/Tool-Requirements.md` (7.9KB) +**Section**: "Persona Management System" +**Purpose**: Spec for how we store, track, and manage personas +**What it defines**: Persona profile data model, voice guides, relationships, content history + +**File**: `/knowledge/personas/Brick-Profile.md` (7KB) +**Purpose**: First persona prototype (template for personas 2–10) +**Read when**: You want to understand persona structure and voice consistency +**Key sections**: +- Profile (name, expertise, elevator pitch) +- Voice & tone guide (directness, vulnerability, authority, mentorship) +- Consistency rules (across blog, social, video, GitHub, Stack Legion) +- Consistency checklist (pre-publish review) +- Relationships (allies, rivals, neutral) +- Content log (where has he published) +- Character arc & evolution +- Agent configuration (for AI drafting) + +### 📖 NARRATIVE SYSTEM + +**File**: `/knowledge/Tool-Requirements.md` (7.9KB) +**Section**: "Storyline & Narrative Planning Tool" +**Purpose**: Spec for how we plan, track, and execute narrative arcs +**What it defines**: Arc timeline, beats, character involvement, content tie-ins, engagement hooks + +**File**: [PENDING — Create during Phase 0] +**Name**: `Narrative-Arc-Template.md` +**Purpose**: Standard template for planning all narrative arcs +**Will include**: Arc structure, beat planning, content calendar tie-in, engagement hooks + +### 🛠️ TOOLS & INFRASTRUCTURE + +**File**: `/knowledge/Tool-Requirements.md` (7.9KB) 🔴 **KEY DOCUMENT** +**Purpose**: Complete spec of what tools we need to build/buy +**Read when**: You want to understand what systems support the strategy +**Key sections**: +- Persona Management System +- Storyline & Narrative Planning Tool +- Content Curation & Approval System +- Persona Agent Framework +- Content Syndication System +- Persona Portal (external dev) +- Community & Gamification (external dev) +- Analytics & Growth Dashboard + +--- + +## Project Status & Tracking + +### 📊 Current Phase: Phase 0 (Discovery & Planning) + +**Timeline**: Now — Week 4 (through end of week) +**Goal**: Lock decisions, design systems, prepare for Phase 1 + +**Status**: +- ✅ Strategy documented +- ✅ Master project plan created +- 🔴 PENDING: Your 5 critical decisions + +**File**: [See Master-Plan-Quick-Checklist.md above] + +### 🗓️ Phase Timeline + +| Phase | Dates | Goal | Status | +|-------|-------|------|--------| +| **Phase 0** | Now–Week 4 | Decisions & design | 🟡 IN PROGRESS | +| **Phase 1** | Week 5–12 | Build & test | 🔲 NOT STARTED | +| **Phase 2** | Week 13–16 | MVP launch | 🔲 NOT STARTED | +| **Phase 3** | Week 17–24 | Scale | 🔲 NOT STARTED | +| **Phase 4** | Week 25+ | Expand | 🔲 PLANNED | + +### 📈 Success Metrics + +**Phase 0** (End of this month): +- ✅ All 5 critical decisions made +- ✅ 5–9 personas defined +- ✅ First narrative arc planned +- ✅ Content curation workflow finalized +- ✅ Persona roster system designed +- ✅ Dev team has clear spec + +**Phase 1** (Week 5–12): +- 3 personas with proven voice consistency +- 8–10 quality articles published +- Arc 1 live and engaging users +- Portal MVP complete +- APIs operational + +**Phase 2** (Week 13–16): +- Stack Legion MVP public +- 500+ registered users +- Revenue generating + +--- + +## Decision Log + +### 🔴 DECISIONS NEEDED (THIS WEEK) + +**Decision 1: Brick's Technical Specialty** +- [ ] Backend +- [ ] DevOps/Infrastructure +- [ ] Full-stack +- [ ] Architecture +- [ ] Database design +- [ ] Other: ________ + +**Decision 2: Initial Persona Roster (Personas 2–10)** +- [ ] Persona 2: ________ (Expertise: ________) +- [ ] Persona 3: ________ (Expertise: ________) +- [ ] Persona 4: ________ (Expertise: ________) +- [ ] Persona 5: ________ (Expertise: ________) +- [ ] Persona 6: ________ (Expertise: ________) +- [ ] ... (5–9 total) + +**Decision 3: First Narrative Arc** +- [ ] Type: Conflict? Collaboration? Learning journey? Other? +- [ ] Characters: Which personas? +- [ ] Timeline: 3 months? 6 months? +- [ ] Engagement hook: What draws users in? + +**Decision 4: Revenue Model** +- [ ] Membership pricing (Free / $X/mo) +- [ ] Course pricing ($X each) +- [ ] Persona revenue share (X% / Y%) +- [ ] Sponsorships / Other + +**Decision 5: Launch Target** +- [ ] Q3 2026 (July–Sept) +- [ ] Q4 2026 (Oct–Dec) +- [ ] Q1 2027 (Jan–Mar) +- [ ] Other: ________ + +--- + +## Where Everything Lives + +``` +Workspace Root: /data/.openclaw/workspace/ + +├── PROJECT-OVERVIEW.md (THIS FILE) +├── Master-Plan-Quick-Checklist.md +├── TekDek-Brainstorm-Reference.md +│ +├── /knowledge/ +│ ├── TekDek-Strategy.md (FULL VISION) +│ ├── TekDek-Master-Project-Plan.md (FULL ROADMAP) +│ ├── Tool-Requirements.md (SPECS) +│ │ +│ └── /personas/ +│ ├── Brick-Profile.md (FIRST PERSONA) +│ ├── Persona-Template.md (FOR PERSONAS 2–10) +│ └── [Persona profiles as we create them] +│ +├── /memory/ +│ ├── 2026-04-11.md (DAILY LOG - BOOTSTRAP) +│ └── 2026-04-11-extended.md (FULL SESSION LOG) +│ +├── MEMORY.md (LONG-TERM MEMORY) +├── SOUL.md (PARZIVAL'S IDENTITY) +├── IDENTITY.md (PROJECT IDENTITY) +├── USER.md (GLYTCHT PROFILE) +│ +├── /skills/ +│ ├── qmd/ (KNOWLEDGE BASE SEARCH) +│ ├── self-improving/ (AGENT LEARNING) +│ ├── bookstack/ (WIKI INTEGRATION) +│ └── gitea/ (GIT INTEGRATION) +│ +└── [Other files...] +``` + +### Quick Navigation + +**"I want to understand the full strategy"** +→ Start: `/knowledge/TekDek-Strategy.md` (15 min read) + +**"I want to understand the execution plan"** +→ Start: `/knowledge/TekDek-Master-Project-Plan.md` (30 min read) + +**"I need to make a decision"** +→ Start: `/Master-Plan-Quick-Checklist.md` (5 min read) + +**"I want to see today's session notes"** +→ `/memory/2026-04-11-extended.md` + +**"I want to understand the persona system"** +→ Start: `/knowledge/personas/Brick-Profile.md` (template) + +**"I want to see what tools we need"** +→ `/knowledge/Tool-Requirements.md` (section: "Critical Path Tools") + +--- + +## How to Review Files + +### Recommended Reading Order + +**First Pass** (30 minutes): +1. This file (PROJECT-OVERVIEW.md) +2. `/Master-Plan-Quick-Checklist.md` +3. `/TekDek-Brainstorm-Reference.md` + +**Second Pass** (1 hour): +1. `/knowledge/TekDek-Strategy.md` (sections: Executive Summary, Vision, Three Layers) +2. `/knowledge/TekDek-Master-Project-Plan.md` (sections: Phase 0, Phase 1, Decision Checkpoints) + +**Deep Dive** (2+ hours): +1. Full `/knowledge/TekDek-Master-Project-Plan.md` +2. `/knowledge/Tool-Requirements.md` +3. `/knowledge/personas/Brick-Profile.md` + +### How to Use These Files + +**For Decision-Making**: +- Read `/Master-Plan-Quick-Checklist.md` +- Make your 5 decisions +- Update the DECISION LOG (this file) +- Notify ParzivalTD + +**For Phase Planning**: +- Go to `/knowledge/TekDek-Master-Project-Plan.md` +- Find your phase (Phase 0, 1, 2, etc.) +- Review deliverables, timeline, success criteria +- Coordinate with ParzivalTD on blockers + +**For Progress Tracking**: +- Check `/memory/` for daily/session logs +- Review DECISION LOG (this file) +- Track phase status above + +--- + +## Next Steps + +### For Glytcht (You) + +1. **Read** `/Master-Plan-Quick-Checklist.md` (5 min) +2. **Decide** on your 5 critical decisions (Decision 1–5) +3. **Notify** ParzivalTD when ready +4. **Review** `/knowledge/TekDek-Master-Project-Plan.md` for full context +5. **Schedule** weekly sync with dev team (TBD time) + +### For ParzivalTD (Me) + +1. ✅ Create all strategy documents +2. ✅ Create Master Project Plan +3. ✅ Create this overview file +4. 🔄 AWAITING: Your 5 decisions +5. Then: Finalize Brick profile, create persona templates, design systems + +### For Development Team + +1. Review `/knowledge/TekDek-Master-Project-Plan.md` +2. Answer open questions (tech stack, timeline, APIs) +3. Propose Phase 0 deliverables on your end +4. Schedule first sync with TekDek team + +--- + +## File Maintenance + +**This document** is your north star. Update it as: +- Decisions are made → Update DECISION LOG +- Phases complete → Update PROJECT STATUS +- New files are created → Update WHERE EVERYTHING LIVES +- New deliverables → Update by phase sections + +**Commit frequency**: After major updates (decisions, phase completion) +**Review frequency**: Weekly during Phase 0–2, bi-weekly Phase 3+ + +--- + +## Questions? + +Refer to: +- **"What do I decide?"** → `/Master-Plan-Quick-Checklist.md` +- **"When do I decide it?"** → `/knowledge/TekDek-Master-Project-Plan.md` → Decision Checkpoints +- **"How does this work?"** → `/knowledge/TekDek-Strategy.md` +- **"What gets built?"** → `/knowledge/Tool-Requirements.md` + +--- + +## Document Version History + +| Version | Date | Changes | +|---------|------|---------| +| 1.0 | 2026-04-11 | Initial creation, Phase 0 planning | +| — | — | — | diff --git a/PROJECT-STATUS.md b/PROJECT-STATUS.md new file mode 100644 index 0000000..1521726 --- /dev/null +++ b/PROJECT-STATUS.md @@ -0,0 +1,52 @@ +# TekDek Project Status + +**Current Phase**: Phase 0 — Discovery & Planning +**Last Updated**: 2026-04-11 +**Next Review**: End of Week 1 + +--- + +## Phase 0 Progress + +### Documents Created ✅ +- [x] TekDek-Strategy.md — Vision & model +- [x] Tool-Requirements.md — What to build +- [x] TekDek-Master-Project-Plan.md — Full execution roadmap +- [x] Master-Plan-Quick-Checklist.md — Decision checklist +- [x] TekDek-Brainstorm-Reference.md — Quick reference +- [x] PROJECT-OVERVIEW.md — File guide & navigation +- [x] PROJECT-STATUS.md — This file +- [x] Brick-Profile.md — First persona prototype + +### Decisions Pending 🔴 +- [ ] Brick's technical specialty +- [ ] Initial persona roster (5–9 personas) +- [ ] First narrative arc +- [ ] Revenue model +- [ ] Launch target date + +### Templates Pending 🔄 +- [ ] Persona Template (for personas 2–10) +- [ ] Narrative Arc Template +- [ ] Content Curation Workflow + +### Infrastructure ✅ +- [x] OpenClaw bootstrapped (ParzivalTD identity) +- [x] Discord connected and paired +- [x] Knowledge base (qmd) installed and indexed +- [x] Self-improving agent configured +- [x] Skills installed (clawhub, bookstack, gitea, qmd, self-improving) +- [x] Default model: Kimi-k2.5 +- [x] Heartbeat: 3h interval, GPT-4.5-mini +- [x] Session memory enabled + +### Blockers +- None — awaiting Glytcht's 5 critical decisions to proceed + +--- + +## What's Next + +**Glytcht**: Make 5 decisions (see Master-Plan-Quick-Checklist.md) +**ParzivalTD**: Once decisions are in, finalize personas, plan arcs, design systems +**Dev Team**: Review Master Project Plan, answer open questions diff --git a/knowledge/TekDek-Master-Project-Plan.md b/knowledge/TekDek-Master-Project-Plan.md new file mode 100644 index 0000000..1535466 --- /dev/null +++ b/knowledge/TekDek-Master-Project-Plan.md @@ -0,0 +1,693 @@ +# TekDek Master Project Plan + +**Document**: Master Project Roadmap & Requirements +**Version**: 1.0 +**Created**: 2026-04-11 +**Status**: ACTIVE — Guides both Development Team and TekDek Management +**Owner**: Glytcht (Product/Client), ParzivalTD (TekDek Operations Manager) + +--- + +## Executive Summary + +TekDek is a **narrative-driven developer education platform** with two parallel execution tracks: + +| Track | Owner | Deliverable | Purpose | +|-------|-------|-------------|---------| +| **Development (Portal)** | External/Dev Team | Article publishing platform, community, APIs | Content delivery, monetization, user engagement | +| **Management (OpenClaw)** | TekDek (ParzivalTD) | Persona roster, narrative engine, content monitoring | Character operations, storyline tracking, curation | + +**Critical**: The two tracks are **interdependent**. Portal can't fully function without management defining personas and storylines. Management can't operate at scale without portal infrastructure. + +This document specifies: +- What each team delivers, in what phase +- When they deliver (timeline) +- Dependencies between deliverables +- Success criteria for each phase +- Checkpoints where decisions must be made + +--- + +## Project Vision (Reference) + +**Core Thesis**: Technical education + character-driven entertainment = sticky, differentiated community + +**Three Layers**: +1. **Business**: Multi-platform content aggregation, monetization, community +2. **Technical**: Central hub (Stack Legion), persona agents, syndication +3. **Narrative**: Character arcs, conflicts, drama = engagement driver + +**Replicable Template**: Dev → DIY → Fitness → Finance + +--- + +## Phase Overview + +``` +Phase 0: Discovery & Planning (NOW - Week 4) + ↓ +Phase 1: Foundational Development (Week 5 - Week 12) + ↓ +Phase 2: MVP Launch (Week 13 - Week 16) + ↓ +Phase 3: Scale & Iteration (Week 17 - Week 24) + ↓ +Phase 4: Expansion (Week 25+) +``` + +--- + +## Phase 0: Discovery & Planning (NOW - Week 4) + +### Purpose +Lock in product definition, persona prototypes, narrative framework, and team specifications before major development begins. + +### TekDek Management (OpenClaw) Deliverables + +**Strategy Documents** (✅ DONE) +- [x] TekDek-Strategy.md — Vision, layers, persona model, narrative engine +- [x] Tool-Requirements.md — Critical path tools, build/buy decisions +- [x] TekDek-Brainstorm-Reference.md — One-page quick reference + +**Persona Framework** (IN PROGRESS) +- [x] Brick-Profile.md — Prototype persona (rough, relatable, honest) +- [ ] Voice Guide Templates — Standardized persona documentation +- [ ] 4–9 Additional Persona Sketches — Quick profiles for wave 1 roster + +**Narrative Framework** (PENDING) +- [ ] Narrative Arc Template — Standard structure for arcs +- [ ] Arc 1 Definition — First storyline (beats, characters, engagement hooks) +- [ ] Content Calendar Framework — How content ties to narrative beats + +**Decision Checkpoints** (PENDING) +- [ ] Brick's Technical Specialty (backend? DevOps? Full-stack?) +- [ ] Initial Persona Roster (who are personas 2–10?) +- [ ] Primary Narrative Arc (what drives engagement in wave 1?) +- [ ] Revenue Model (membership tiers, course pricing, persona share) +- [ ] Launch Target Date (Q3? Q4 2026?) + +**Monitoring System Design** (PENDING) +- [ ] Persona Roster System Spec (what data we track per persona) +- [ ] Narrative State Tracker Spec (how we measure character evolution) +- [ ] Content Monitor Spec (where did X publish, engagement, voice consistency) +- [ ] API Integration Points (where portal calls us) + +### Development Team Deliverables + +**Portal Architecture & Planning** (ONGOING) +- [ ] Portal tech stack finalized +- [ ] Database schema (preliminary) +- [ ] API design (who calls what, in what format) +- [ ] Authentication/authorization design +- [ ] Content publishing workflow +- [ ] Community/gamification architecture +- [ ] Analytics requirements + +**Phase 0 Dev Deliverables**: +- [ ] Technical requirements document (what portal must support) +- [ ] API contract draft (for management system integration) +- [ ] Database schema (draft, subject to change) +- [ ] Development timeline (realistic sprint breakdown) + +**Questions for Dev Team**: +1. What's the portal's tech stack? +2. Can you provide an API surface for external systems (like OpenClaw) to query persona data and sync published content? +3. What's your estimated MVP launch date? +4. Do you need any character/persona data from us to start building? + +### Deliverables by Week + +| Week | TekDek Management | Development | Checkpoint | +|------|-------------------|-------------|------------| +| Week 1 | Finalize Brick profile; plan first arc; sketch 5 personas | Portal architecture draft; API planning | Brick locked in? | +| Week 2–3 | Publish Brick articles (test voice); finalize curation workflow | Portal prototype/demo; schema draft | First content pieces published? | +| Week 4 | Persona roster system spec; monitoring system design | API draft; integration points defined | All decision checkpoints hit? | + +### Success Criteria for Phase 0 + +- ✅ Brick profile complete and tested (voice consistency across 2–3 platforms) +- ✅ 5 additional personas sketched and agreed upon +- ✅ First narrative arc detailed with content calendar +- ✅ Content curation workflow finalized +- ✅ Persona roster system spec designed (API-ready) +- ✅ Development team has clear technical requirements +- ✅ All major decisions made (personas, narrative, revenue, launch date) + +--- + +## Phase 1: Foundational Development (Week 5 - Week 12) + +### Purpose +Build core systems, test persona voice consistency, begin content production, establish the content/narrative feedback loop. + +### TekDek Management Deliverables + +**Persona System** (Week 5–8) +- [ ] Build Persona Roster System in OpenClaw (database + interface) + - Store: Profile, voice guide, system prompt, relationships, narrative state + - Support: Versioning, history, character evolution tracking +- [ ] Onboard personas 2–3 (create detailed profiles, develop voices) +- [ ] Persona Agent Framework (test AI drafting in persona voices) +- [ ] Voice Consistency Testing (publish 2 articles per persona, gather feedback) + +**Narrative System** (Week 6–10) +- [ ] Build Narrative Arc Tracker in OpenClaw + - Store: Arc timeline, beats, character involvement, content tie-ins + - Support: Status tracking, engagement metrics, arc performance +- [ ] Content Calendar (synchronize article publication with narrative beats) +- [ ] Storyline & Beat Planning Tool (template for planning future arcs) +- [ ] Arc 1 Launch (execute first storyline with Brick + persona 2) + +**Content Monitoring & Curation** (Week 7–12) +- [ ] Build Content Monitor + - Track: Where did X publish, when, engagement, voice consistency + - Support: Sync with portal (when APIs ready) +- [ ] Finalize Curation Workflow + - Intake (persona generates draft) + - Review (check voice consistency, narrative fit, technical accuracy) + - Approve/Reject with feedback + - Schedule publication +- [ ] Integration Planning (define API calls to portal) + +**Content Production** (Week 5–12) +- [ ] Brick: Publish 4–6 articles (tutorial series, voice consistency test) +- [ ] Persona 2: Publish 2–3 articles (test voice, establish expertise) +- [ ] Persona 3: Publish 1–2 articles (prototype additional voice) +- [ ] All content: Curation → approval → schedule → publish + +**Analytics & Tracking** (Week 9–12) +- [ ] Narrative Arc 1 Performance Metrics + - Views, engagement, user retention + - Did the conflict/collaboration resonate? + - What drove traffic, what didn't? +- [ ] Persona Voice Consistency Feedback + - Does Brick's voice land across platforms? + - Which personas need voice refinement? +- [ ] Content-to-Arc Correlation + - Did content published during narrative beats drive engagement? + +### Development Team Deliverables + +**Portal MVP Build** (Week 5–12) +- [ ] User authentication & authorization +- [ ] Article publishing interface (draft → publish workflow) +- [ ] Article display (on Stack Legion site) +- [ ] Tagging/categorization system +- [ ] Basic community features (comments, user profiles) +- [ ] Gamification skeleton (challenges, points tracking) +- [ ] Analytics hooks (track views, engagement, user behavior) + +**API Development** (Week 8–12) +- [ ] Persona API (`GET /persona/{id}` → return profile, system prompt, voice guide) +- [ ] Content sync API (`POST /content/published` → sync when articles go live) +- [ ] Analytics API (`GET /analytics/article/{id}` → return engagement) +- [ ] Narrative API (`GET /narrative/arc/{id}` → return arc beats, status) +- [ ] API documentation & testing + +**Integration Readiness** (Week 10–12) +- [ ] Test data flow: OpenClaw → Portal (personas, content, analytics) +- [ ] Error handling & retry logic +- [ ] Rate limiting & security +- [ ] Mock integration with management system + +### Deliverables by Week + +| Week | TekDek Management | Development | Output/Milestone | +|------|-------------------|-------------|------------------| +| Week 5 | Build persona roster; onboard personas 2–3; publish Brick article 1 | Portal auth, publishing interface | First article live | +| Week 6 | Narrative arc tracker; arc 1 planning; publish Brick article 2 | Community features skeleton | Arc structure locked | +| Week 7 | Content monitor; curation workflow finalized | Gamification foundation | Curation system tested | +| Week 8 | Persona agent prototyping; persona 2 articles; API integration planning | API design complete, begin implementation | Multiple voices tested | +| Week 9 | Analytics dashboard; arc 1 performance tracking | API endpoints 50% complete | Early metrics available | +| Week 10 | Voice consistency analysis; content calendar Q2; API integration testing | API complete, integration testing | Systems talk to each other | +| Week 11 | Gather feedback; refine personas/narratives; publish persona 3 | Portal polish, edge case handling | Feedback incorporated | +| Week 12 | Arc 1 retrospective; decide on personas 4–5; plan Arc 2 | Portal MVP ready for launch | Go/no-go for Phase 2 | + +### Success Criteria for Phase 1 + +- ✅ 3 personas fully onboarded with consistent voices (tested across platforms) +- ✅ 8–10 articles published (mix of Brick, persona 2, persona 3) +- ✅ Arc 1 live and driving engagement (measurable views, comments, user retention) +- ✅ Content monitor tracking all publications and engagement +- ✅ Persona roster system operational in OpenClaw +- ✅ Portal MVP publishing articles and showing basic community features +- ✅ APIs operational and tested (management ↔ portal integration) +- ✅ Early metrics show voice consistency resonates with readers +- ✅ Curation workflow proven (intake → review → approve → publish working smoothly) +- ✅ Development team and management team synchronized on technical approach + +--- + +## Phase 2: MVP Launch (Week 13 - Week 16) + +### Purpose +Launch public beta, establish community, prove engagement model (narrative + education), gather user feedback. + +### TekDek Management Deliverables + +**Persona Expansion** (Week 13–16) +- [ ] Onboard personas 4–5 (bring them to same maturity as personas 1–3) +- [ ] Document consistency rules for each persona +- [ ] Lock in all persona relationships (allies, rivals, neutral) + +**Narrative Expansion** (Week 13–16) +- [ ] Arc 1 conclusion (wrap up the conflict/collaboration) +- [ ] Arc 2 launch (new storyline with personas 2–4) +- [ ] Content calendar through end of Q2 (articles tied to narrative beats) + +**Content Production** (Week 13–16) +- [ ] Publish 15–20 articles total (maintained across all active personas) +- [ ] Community engagement tracking (comments, discussions, user participation) +- [ ] SEO/trending alignment (capitalize on current tech trends) + +**Platform Integrations** (Week 13–16) +- [ ] BookStack integration (if needed for persona knowledge bases) +- [ ] Gitea integration (if personas host code challenges on Gitea) +- [ ] Social media syncing (where personas independently publish) + +**Launch Coordination** (Week 13–16) +- [ ] Marketing plan (how we announce Stack Legion launch) +- [ ] User onboarding flow (how new users discover content) +- [ ] Community moderation guidelines (how we manage discussions) + +### Development Team Deliverables + +**Portal Beta Launch** (Week 13–16) +- [ ] Public facing site (Stack Legion live with articles, community, challenges) +- [ ] User registration & member tiers +- [ ] Challenge system (gamification live) +- [ ] Analytics dashboard (views, engagement, user behavior) +- [ ] Content moderation tools +- [ ] Mobile-responsive design + +**Performance & Scaling** (Week 13–16) +- [ ] Load testing (can the site handle 1K+ concurrent users?) +- [ ] Database optimization (content queries, user queries) +- [ ] Caching strategy (for high-traffic content) +- [ ] CDN integration (if needed for global distribution) + +**API Maturity** (Week 13–16) +- [ ] API versioning & backward compatibility +- [ ] Rate limiting & quotas +- [ ] Error responses & documentation +- [ ] Monitoring & alerting (are the APIs healthy?) + +### Deliverables by Week + +| Week | TekDek Management | Development | Output | +|------|-------------------|-------------|--------| +| Week 13 | Arc 1 conclusions; personas 4–5 onboarding; marketing plan | Portal beta deployment; user registration live | Beta site live | +| Week 14 | Arc 2 launch; publish 3–4 articles; community moderation active | Challenge system; gamification; analytics | Users signing up | +| Week 15 | Community engagement metrics; SEO/trending alignment; content calendar Q3 | Performance optimization; load testing complete | First engagement data | +| Week 16 | Retrospective; success metrics; plan Phase 3 priorities | Beta feedback incorporated; go/no-go for public launch | Lessons documented | + +### Success Criteria for Phase 2 + +- ✅ Stack Legion MVP live with 5 personas, multiple articles, active community +- ✅ 500+ registered members, 100+ challenge participants +- ✅ Arc 2 live and generating engagement (measurable user retention) +- ✅ Site handles 1K+ concurrent users without degradation +- ✅ SEO foundation (searchable content, organic traffic trickling in) +- ✅ All APIs stable and documented +- ✅ Content quality remains high (curation workflow working) +- ✅ Narrative coherence maintained (users understand the storyline) +- ✅ Revenue model validated (at least 50% conversion to membership or course) +- ✅ Team feedback: "This is working, let's scale it" + +--- + +## Phase 3: Scale & Iteration (Week 17 - Week 24) + +### Purpose +Grow community, expand persona roster, launch multiple narrative arcs in parallel, prove replication template with second vertical (DIY/fitness/finance). + +### TekDek Management Deliverables + +**Full Persona Roster** (Week 17–24) +- [ ] Onboard personas 6–10 (complete wave 1) +- [ ] Develop 3–5 personas for wave 2 (next vertical, e.g., DIY) +- [ ] Create persona templates & playbooks (reusable for future verticals) + +**Narrative Expansion** (Week 17–24) +- [ ] 3–4 narrative arcs in parallel +- [ ] Seasonal themes (summer projects, Halloween code challenges, etc.) +- [ ] Community-driven narratives (user votes on conflict outcomes) +- [ ] Cross-persona collaborations (limited edition tutorials) + +**Content Production & Syndication** (Week 17–24) +- [ ] 40–60 articles published across all personas +- [ ] Integration with persona independent platforms (YouTube syncing, blog feeds) +- [ ] Content recommendation engine (which articles connect to which narratives?) +- [ ] Guest contributions (invite external experts to write as guests) + +**Analytics & Growth** (Week 17–24) +- [ ] Cohort analysis (which personas drive retention? growth?) +- [ ] Content performance (what topics resonate?) +- [ ] Narrative arc ROI (did this arc drive engagement?) +- [ ] SEO growth (target 10K+ monthly organic visitors) + +**Vertical 2 Planning** (Week 17–24) +- [ ] Choose second vertical (DIY? Fitness? Finance?) +- [ ] Recruit 3–5 personas for vertical 2 +- [ ] Adapt narrative model for new domain +- [ ] Plan launch (week 21+) + +### Development Team Deliverables + +**Platform Scaling** (Week 17–24) +- [ ] Microservices architecture (if needed for scale) +- [ ] Database sharding (split data across instances) +- [ ] Cache layer optimization (Redis, etc.) +- [ ] Search indexing (Elasticsearch for full-text search across 1000+ articles) + +**Advanced Features** (Week 17–24) +- [ ] Persona Portal MVP (personas self-publish, manage their section) +- [ ] Advanced gamification (leaderboards, achievements, cross-challenge tracking) +- [ ] Recommendation engine (suggest articles based on user interest) +- [ ] Analytics dashboard for personas (their traffic, engagement, growth) + +**Revenue Systems** (Week 17–24) +- [ ] Course hosting (integrate with Udemy, Teachable, or custom) +- [ ] Membership tiers (free, basic, premium, VIP) +- [ ] Payment processing (Stripe, PayPal) +- [ ] Revenue sharing (pay personas from their content revenue) +- [ ] Merchandise/sponsorship integrations + +**API Expansion** (Week 17–24) +- [ ] Persona Portal APIs (personas upload content, get analytics) +- [ ] Recommendation APIs (suggest articles based on user behavior) +- [ ] Revenue APIs (persona earnings, payments) +- [ ] Analytics APIs (detailed performance metrics) + +### Deliverables by Week + +| Week | TekDek Management | Development | Output | +|------|-------------------|-------------|--------| +| Week 17 | Personas 6–10 onboarding; Arc 2 retrospective; Arc 3 planning | Microservices refactor begins; scaling architecture | Persona 6 live | +| Week 18–20 | Vertical 2 persona recruitment; 3 concurrent arcs live; 12+ articles published | Platform optimization; search indexing live; revenue system 50% | Multiple narratives active | +| Week 21 | Vertical 2 launch (DIY/fitness/finance); community growth tracking | Persona Portal beta; recommendation engine; revenue sharing | Second vertical goes live | +| Week 22 | Personas 6–10 all live; cross-vertical collaboration planning | Advanced gamification; analytics dashboards | 10 personas + 2 verticals | +| Week 23 | Content syndication live (pull from YouTube, blogs); SEO strategy | Course hosting; membership tiers; payment processing | Revenue streams active | +| Week 24 | Phase 3 retrospective; financial review; plan Phase 4 | Performance analysis; decision on Phase 4 priorities | Scaling validated | + +### Success Criteria for Phase 3 + +- ✅ 10,000+ active community members +- ✅ 10 personas across 2 verticals (Stack Legion Dev + DIY/Fitness/Finance) +- ✅ 150+ articles published, consistent 2K+ views per article +- ✅ 3–4 narrative arcs generating measurable engagement +- ✅ Monthly recurring revenue (MRR) from memberships + courses +- ✅ Platform handles 10K+ concurrent users +- ✅ SEO: 50K+ monthly organic visitors +- ✅ Persona Portal operational (personas self-manage content) +- ✅ Revenue sharing model working (personas earning) +- ✅ Replication template proven (second vertical launched successfully) + +--- + +## Phase 4: Expansion (Week 25+) + +### Purpose +Expand to 3–5 verticals, scale revenue, build moat through narrative depth, prepare for external partnerships. + +### TekDek Management Deliverables + +**Multi-Vertical Operations** (Week 25+) +- [ ] 3–5 verticals live (Stack Legion Dev, DIY, Fitness, Finance, ?) +- [ ] 30–50 personas across all verticals +- [ ] 10–15 concurrent narrative arcs +- [ ] Specialized content calendars per vertical + +**Narrative Complexity** (Week 25+) +- [ ] Cross-vertical storylines (dev personas collaborate with DIY personas, etc.) +- [ ] Annual narrative events (conflicts, resolutions, seasonal themes) +- [ ] User-driven narrative (community votes on story outcomes) + +**Monetization & Partnerships** (Week 25+) +- [ ] Sponsorships (brands pay to appear in challenges, tutorials) +- [ ] Affiliate marketing (persona courses, tools, services) +- [ ] White-label opportunities (license the platform to other niches) +- [ ] API partnerships (external tools integrate with Stack Legion) + +### Development Team Deliverables + +**Enterprise-Grade Platform** (Week 25+) +- [ ] Advanced analytics (cohort analysis, churn prediction, LTV) +- [ ] Internationalization (multi-language, multi-region support) +- [ ] White-label features (custom branding for partners) +- [ ] API marketplace (third-party integrations) + +--- + +## Decision Checkpoints (Critical Decisions) + +### Phase 0 (This Week – Week 4) + +**CHECKPOINT 1: Brick Finalization** (Week 1) +- **Decision**: What is Brick's technical specialty? +- **Why**: Determines his first content, which templates his voice +- **Action**: Finalize Brick-Profile.md with specialty, origin story, relationships +- **Blocker**: Can't move forward without this + +**CHECKPOINT 2: Initial Persona Roster** (Week 1–2) +- **Decision**: Who are personas 2–10? +- **Why**: Determines content calendar, narrative arc participants, expertise mix +- **Action**: Create detailed sketches for 5–9 personas +- **Blocker**: Can't plan arcs or content without roster + +**CHECKPOINT 3: First Narrative Arc** (Week 2–3) +- **Decision**: What's Arc 1? (conflict? collaboration? learning journey?) +- **Why**: Determines content calendar, engagement hooks, which personas interact +- **Action**: Define Arc 1 with beats, timeline, characters, engagement hooks +- **Blocker**: Can't start Phase 1 content without arc definition + +**CHECKPOINT 4: Revenue Model** (Week 3) +- **Decision**: Membership pricing? Course structure? Persona revenue share? +- **Why**: Informs what dev team builds (payment processing, dashboards) +- **Action**: Lock in revenue model specifics +- **Blocker**: Dev team needs this for Phase 1 planning + +**CHECKPOINT 5: Launch Target** (Week 4) +- **Decision**: When is MVP launch? (Q3? Q4 2026?) +- **Why**: Informs sprint planning, resource allocation +- **Action**: Commit to a launch date, break into phases +- **Blocker**: Timeline drives all planning + +### Phase 1 (Week 5–12) + +**CHECKPOINT 6: Voice Consistency Validation** (Week 8) +- **Decision**: Does Brick's voice actually work across platforms? +- **Why**: If not, we pivot before scaling +- **Action**: Analyze 2–3 Brick articles + social posts, gather reader feedback +- **Blocker**: Can't scale personas if voice doesn't work + +**CHECKPOINT 7: Arc 1 Engagement** (Week 10) +- **Decision**: Is the narrative arc driving user engagement? +- **Why**: If not, we adjust narrative strategy +- **Action**: Review early metrics (views, comments, retention) +- **Blocker**: If arc isn't working, Phase 2 launch may be at risk + +**CHECKPOINT 8: Go/No-Go for Phase 2** (Week 12) +- **Decision**: Ready to launch MVP to public? +- **Why**: This is the major go/no-go moment +- **Criteria**: + - ✅ 3 personas with proven voice consistency + - ✅ 8–10 quality articles published + - ✅ Arc 1 showing engagement + - ✅ Portal MVP complete + - ✅ APIs operational +- **Blocker**: If any criterion fails, extend Phase 1 + +### Phase 2 (Week 13–16) + +**CHECKPOINT 9: MVP Success Metrics** (Week 16) +- **Decision**: Did MVP launch meet success criteria? +- **Why**: Informs Phase 3 scope (scale vs. pivot) +- **Action**: Analyze 500+ user feedback, engagement, revenue +- **Blocker**: If metrics are poor, reassess before scaling + +### Phase 3 (Week 17–24) + +**CHECKPOINT 10: Vertical 2 Launch Go/No-Go** (Week 21) +- **Decision**: Is DIY/Fitness/Finance vertical ready to launch? +- **Why**: Critical validation that replication template works +- **Action**: Evaluate persona quality, content, arc planning +- **Blocker**: If template doesn't replicate well, scale differently + +--- + +## Dependency Map + +``` +Phase 0 → Phase 1 → Phase 2 → Phase 3 → Phase 4 + ↓ ↓ ↓ ↓ ↓ +TekDek TekDek TekDek TekDek TekDek +Decisions Personas Content Expansion Scaling + ↓ ↓ ↓ ↓ ↓ +Dev Spec Dev Build Dev MVP Dev Scale Dev Partner +``` + +### Critical Dependencies + +| Blocker | Dependent | Risk | +|---------|-----------|------| +| Brick profile not finalized | Can't publish first articles | Week 1 slip → cascade | +| First narrative arc undefined | Content calendar stalled | Creativity gap | +| Portal architecture delayed | APIs can't be designed | Integration stalled | +| Voice consistency fails (Week 8) | Can't scale personas | Entire narrative model at risk | +| Arc 1 engagement low (Week 10) | MVP launch risky | Community adoption may fail | +| APIs not operational (Week 12) | Portal + OpenClaw can't talk | Two separate systems | + +--- + +## Success Metrics & KPIs + +### Community Health +- **Active users**: 500 (Phase 2) → 5K (Phase 3) → 50K+ (Phase 4) +- **Retention**: 40%+ monthly active → 50%+ (Phase 3) +- **Engagement**: 2K+ views per article → 5K+ (Phase 3) +- **Challenge participation**: 10% of users → 30% (Phase 3) + +### Content & Narrative +- **Articles published**: 8–10 (Phase 1) → 15–20 (Phase 2) → 40–60 (Phase 3) +- **Persona count**: 3 (Phase 1) → 5 (Phase 2) → 10–50 (Phase 3–4) +- **Narrative arc engagement**: Comments/shares per arc beat +- **Voice consistency**: Reader perception (survey/feedback) + +### Business +- **Monthly recurring revenue**: $0 (Phase 1) → $5K (Phase 2) → $50K+ (Phase 3) +- **Course enrollment**: 50 (Phase 2) → 500 (Phase 3) +- **Persona earnings**: Transparent to each persona +- **Cost per acquisition**: < $10 per user (organic + community-driven) + +### Technical +- **Site uptime**: 99.5%+ +- **Page load time**: < 2 seconds +- **API response time**: < 500ms +- **Database query time**: < 100ms + +--- + +## Risk Register & Mitigation + +| Risk | Probability | Impact | Mitigation | +|------|-------------|--------|-----------| +| Brick's voice doesn't resonate | Medium | High | Test early (week 5), adjust quickly | +| Narrative arc engagement is low | Medium | High | Have backup arc ready, pivot fast | +| Portal development slips | Medium | High | Weekly sync, clear dependencies | +| Persona burnout (can't maintain voice) | Low | Medium | Document everything, make AI assist | +| Community moderation crisis | Low | Medium | Clear guidelines, active moderation team | +| API integration complexity | Medium | Medium | Whiteboard early, test often | +| Personas 4–10 struggle with voice | Medium | Medium | Template from Brick, use AI drafting | +| SEO strategy fails | Low | Medium | Hire SEO consultant early (week 10+) | + +--- + +## Team Roles & Responsibilities + +### TekDek Management (Glytcht + ParzivalTD) +- **Glytcht**: Vision, decisions, content curation, final approval +- **ParzivalTD**: Operations, system design, tracking, coordination + +**Responsibilities**: +- Define personas, voices, relationships +- Plan narrative arcs and storylines +- Approve all content (voice, accuracy, narrative fit) +- Coordinate with dev team on integration points +- Monitor engagement metrics and adjust + +### Development Team +- **Tech Lead**: Architecture, API design, system decisions +- **Engineers**: Build portal, APIs, infrastructure +- **Ops/DevOps**: Deployment, scaling, monitoring + +**Responsibilities**: +- Build portal MVP with clear API contracts +- Ensure reliability and scalability +- Implement analytics and monitoring +- Support integration with OpenClaw management system + +### Success Requires +- **Weekly sync**: TekDek + Dev team (30 min) +- **Clear spec**: Management defines "what", dev defines "how" +- **Early integration**: APIs designed in Phase 0, tested in Phase 1 +- **Shared KPIs**: Both teams aligned on success metrics + +--- + +## Open Questions for Dev Team + +1. **Tech Stack**: What's the portal built on? (Rails? Node? Django?) +2. **Database**: PostgreSQL? MongoDB? What schema are you thinking? +3. **Timeline**: What's your realistic MVP launch target? +4. **APIs**: Can you design REST/GraphQL endpoints for persona data, content sync, analytics? +5. **Content workflow**: Does the portal handle drafts → review → approval → publish? +6. **Gamification**: Is challenge creation persona-authored or admin-created? +7. **Analytics**: Can we hook into user behavior, content performance, revenue? +8. **Infrastructure**: Are you hosting this yourselves or using cloud services? +9. **Scalability**: What's the user ceiling before we need to scale? +10. **Monetization**: How do you plan to handle memberships, courses, revenue sharing? + +--- + +## Open Questions for Glytcht + +1. **Brick's specialty**: What's his technical focus? +2. **Persona roster**: Who are your 9 other personas? +3. **First arc**: What conflict/collaboration kicks off the narrative? +4. **Revenue model**: Membership pricing? Course prices? Persona share %? +5. **Launch date**: Firm target or flexible? +6. **Curation load**: How much time can you spend reviewing/approving content? +7. **Persona sourcing**: Do you already know people, or recruit during Phase 1? +8. **Expansion timeline**: When do you want to launch vertical 2? + +--- + +## Next Steps (This Week) + +### For Glytcht +1. [ ] Finalize Brick's technical specialty +2. [ ] Define initial 5–9 personas (quick sketches) +3. [ ] Plan first narrative arc (beats, timeline, engagement hooks) +4. [ ] Lock in revenue model basics +5. [ ] Commit to launch date (Q3? Q4?) +6. [ ] Set dev team sync (weekly, Tuesdays 2pm?) + +### For ParzivalTD (Me) +1. [ ] Finalize Brick-Profile.md with specialty/origin/relationships +2. [ ] Create Persona Template for personas 2–10 +3. [ ] Design Narrative Arc Template (reusable structure) +4. [ ] Draft Content Curation Workflow (intake → approval → publish) +5. [ ] Design Persona Roster System architecture (ready for portal integration) +6. [ ] Schedule first dev team sync + +### For Development Team +1. [ ] Review this Master Plan document +2. [ ] Answer open questions above +3. [ ] Propose Phase 0 deliverables on your end +4. [ ] Design API contract (what we'll call, what you'll return) +5. [ ] Commit to Phase 1 start date + +--- + +## Document Governance + +**Owner**: Glytcht (product), ParzivalTD (operations) +**Review Cycle**: Weekly during Phase 0–2, bi-weekly Phase 3+ +**Update Authority**: Glytcht (major), ParzivalTD (operational details) +**Version Control**: Git-tracked in `/knowledge/` folder +**Audience**: Glytcht, Dev Team, TekDek Management + +**When to Update**: After checkpoints, if timeline slips, if major decisions change + +--- + +## Closing + +This is the roadmap. Both teams follow it. Glytcht owns decisions, I execute operations, dev team builds infrastructure. + +The next 4 weeks (Phase 0) lock in everything needed for 12 weeks of confident execution. + +If we hit Phase 1 success criteria and validate our approach, Phase 2 is a formality. If we don't, we learn fast and adjust. + +Let's build this.